Privacy Policy

1. Introduction

Bluetick Chauffeur Services Ltd respects your privacy and is committed to protecting personal information. This Privacy Policy explains what personal data we collect, why we collect it, how we use it, who we share it with, how long we keep it and the rights you have.

This policy applies to customers, passengers, website visitors, app users, corporate account users, suppliers, chauffeurs, partner operators, business contacts and anyone who contacts or receives services from us.

This Privacy Policy should be read together with our Terms & Conditions, Cookie information and any booking confirmation or account agreement that applies to your service.

2. Who We Are and Data Controller Details

Bluetick Chauffeur Services Ltd is the data controller for the personal information described in this Privacy Policy, unless we explain otherwise.

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us using the details above.

3. Personal Information We Collect

The personal information we collect depends on how you interact with us and the services you request. We may collect and process the following categories of information:

3.1 Identity and Contact Information

• Name, title and company name
• Email address
• Telephone number and WhatsApp contact details
• Billing address and business address
• Corporate account contact details

3.2 Booking and Journey Information

• Pickup and drop-off addresses
• Date, time, route, destination and additional stops
• Flight number, train details, cruise details, FBO details or private aviation information
• Passenger names, passenger numbers and contact details
• Luggage details
• Vehicle preference and service preferences
• Child seat requirements
• Notes, special instructions and customer preferences

3.3 Payment and Account Information

• Payment method and transaction details
• Invoice details and purchase history
• Corporate account information
• Billing contact details
• Payment status and debt recovery records where relevant

3.4 Communications

• Email, WhatsApp, telephone, SMS and online booking communications
• Customer support messages
• Feedback, complaints and service reviews
• Marketing preferences and unsubscribe requests

3.5 Website, App and Technical Information

• IP address, browser type, device type and operating system
• Website pages visited and booking form activity
• Cookie identifiers and analytics information
• Approximate location derived from technical data
• App usage information, where applicable

3.6 Operational, Safety and Security Information

• Journey status, chauffeur allocation and dispatch information
• Vehicle tracking or location information where used for service delivery and safety
• Incident reports, complaints, lost property records and damage reports
• CCTV, dashcam, call recording or venue access information where used and clearly notified or lawfully required

4. How We Collect Personal Information

We may collect personal information directly from you when you:

• Make a booking through our website, app or online booking system
• Contact us by email, telephone, WhatsApp, SMS, social media or contact form
• Create or use an online or corporate account
• Request a quote
• Travel as a passenger
• Provide feedback, make a complaint or submit a review
• Subscribe to marketing or request updates

We may also receive personal information from:

• Corporate travel bookers, executive assistants, PAs, concierge teams or authorised representatives
• Hotels, venues, FBOs, travel agents, event organisers and business partners
• Partner suppliers or licensed operators assisting with a booking
• Payment providers, booking platforms, website providers and analytics providers
• Publicly available business sources where appropriate for business-to-business communication

5. How We Use Personal Information

We may use personal information to:

• Provide quotations and confirm bookings
• Arrange chauffeur-driven transport services
• Allocate chauffeurs, vehicles and partner suppliers
• Manage airport, station, cruise port, event and FBO pickups
• Communicate booking updates, chauffeur details and service information
• Process payments, deposits, refunds, invoices and account billing
• Provide customer support and respond to enquiries
• Manage complaints, claims, lost property and service issues
• Improve our website, app, booking system and customer service
• Prevent fraud, protect our business and maintain security
• Comply with legal, tax, accounting, licensing and regulatory obligations
• Send marketing communications where permitted by law
• Maintain accurate business records

6. Lawful Bases for Processing

We only process personal information where we have a lawful basis under applicable data protection law. Depending on the circumstances, we may rely on one or more of the following lawful bases:

Where we rely on consent, you may withdraw your consent at any time. Withdrawing consent does not affect processing carried out before consent was withdrawn.

7. Special Category and Sensitive Information

In limited circumstances, you may provide information relating to health, mobility, disability, accessibility needs or other special assistance requirements. We will only use this information to assess vehicle suitability, make reasonable service arrangements and support passenger safety.

Where required, we will rely on your explicit consent or another lawful condition under data protection law. Please do not provide sensitive information unless it is necessary for your booking or journey.

Child seat details, such as a child’s age, height or weight, are used only to help arrange a suitable child seat where requested and available.

8. Who We Share Personal Information With

We only share personal information where necessary for service delivery, business administration, legal compliance or another lawful purpose.

We may share personal information with:

• Chauffeurs and dispatch teams
• Trusted partner suppliers and licensed operators
• Payment processors and banks
• Booking system, app, website and hosting providers
• Email, SMS, telephone, WhatsApp or communication providers
• Accountants, auditors, insurers, legal advisers and debt recovery providers
• Hotels, venues, FBOs, airports, event organisers or travel coordinators where required for a booking
• Law enforcement, regulators, courts, licensing authorities or government bodies where legally required
• Business buyers, successors or professional advisers in connection with a business restructure, sale or transfer

We do not sell personal information to advertisers.

9. International Transfers

Some of our service providers, booking tools, website tools, payment systems, email systems or communication platforms may process data outside the United Kingdom.

Where personal information is transferred internationally, we will take reasonable steps to ensure appropriate safeguards are in place, such as adequacy regulations, approved transfer mechanisms, contractual protections or other safeguards required by data protection law.

10. How Long We Keep Personal Information

We keep personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing services, managing accounts, handling complaints, meeting legal obligations and protecting our business.

We may keep certain records for longer where required by law, regulation, tax obligations, insurance requirements, legal claims or dispute resolution.

11. Cookies and Similar Technologies

Our website may use cookies and similar technologies to operate the website, remember preferences, support booking functionality, improve performance, measure website usage and support marketing.

11.1 Essential Cookies

Essential cookies are required for the website and booking features to work properly. These may be used without asking for consent where they are strictly necessary.

11.2 Non-Essential Cookies

Analytics, advertising, tracking, social media and performance cookies are non-essential and should only be used where valid consent has been provided, unless another lawful exemption applies.

11.3 Managing Cookies

You can manage cookie preferences through our cookie banner or browser settings. If you disable certain cookies, some website or booking features may not function correctly.

12. Marketing Communications

We may send marketing communications about our chauffeur services, offers, account updates, service news or business information where permitted by law.

We may rely on consent, legitimate interests or soft opt-in rules where applicable. You can unsubscribe or object to marketing at any time by using the unsubscribe link in our communications or contacting us directly.

We will not send you electronic marketing where we are required to obtain consent and you have not given it.

13. Data Security

We take reasonable technical and organisational steps to protect personal information from unauthorised access, loss, misuse, alteration or disclosure.

These steps may include access controls, secure systems, staff awareness, data minimisation, password protection, secure payment handling, supplier checks and appropriate record management.

No method of transmission or storage is completely secure. Customers should take care when sending sensitive information by email, WhatsApp or other communication channels.

14. Your Data Protection Rights

Subject to legal conditions and exemptions, you may have the following rights in relation to your personal information:

• The right to be informed about how we use your data
• The right of access to your personal information
• The right to correct inaccurate or incomplete information
• The right to request deletion of your information
• The right to restrict processing
• The right to object to processing, including direct marketing
• The right to data portability
• The right to withdraw consent where consent is the lawful basis
• Rights relating to automated decision-making and profiling, where applicable

To exercise your rights, please contact us at info@bluetickchauffeurservices.co.uk. We may need to verify your identity before responding.

You also have the right to complain to the Information Commissioner’s Office if you are unhappy with how we handle your personal information. The ICO can be contacted through ico.org.uk.

15. Children and Passenger Information

Our services are not directed at children as customers. However, children may travel as passengers and child seat information may be provided by a parent, guardian, booker or authorised representative.

We use children’s passenger information only where necessary to provide the booking safely and appropriately.

16. Third-Party Links and Platforms

Our website may contain links to third-party websites, booking platforms, payment providers, app stores, social media platforms or partner services. We are not responsible for the privacy practices of those third parties.

You should review the privacy policies of any third-party website or service you use.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal obligations or business operations.

The latest version will be published on our website. Where appropriate, we may notify customers of significant changes by email, website notice or another suitable method.

18. Contact Details

For privacy enquiries, data requests, marketing opt-outs or questions about this Privacy Policy, please contact: